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Peter Campbell, CFP®


Husband  |  Father  |  Golfer  |   Bruin

Professional Bio

Peter Campbell Fortune 500 1

I am the Lead Advisor of Bull Oak Capital, an investment advisory and financial planning firm in San Diego, CA. I work directly with clients to help them achieve their financial goals. I focus on building personalized financial plans and strategies, driving tax efficiency, and assisting clients in understanding the financial markets better and their relation to long-term success.

Over the years, I have cultivated extensive experience in financial planning for professionals with employee stock options and equity compensation. This specialty allows me to bring more advanced planning capabilities to highly compensated professionals and executives looking to minimize their tax liability and portfolio risk.

I joined Bull Oak after being an advisor at two other wealth management firms in San Diego.

I completed my undergraduate degree at the University of California, Los Angeles (UCLA). I have completed the Uniform Investment Advisor Law (Series 65) Exam and I am a CERTIFIED FINANCIAL PLANNER™ professional.


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Personal Bio

Peter Campbell Family

I have a fantastic wife who has supported me throughout my career, and I am the proud father of two young daughters. We live in Encinitas, where my wife and I grew up.

Where I’m From

I was born in Dallas, Texas, but grew up in Encinitas, CA, from the age of four. Living in sunny Southern California meant I spent a lot of my time outdoors playing sports. And sports became my world. At first, it was soccer, and then golf came into the picture. I had to choose one to pursue near the end of high school, and I picked golf.

Peter Campbell shot


I went to UCLA on an athletic scholarship and competed on what was the #1 ranked team in the country. I won multiple events in college, but I had to miss competing for most of my senior year because I had to have hip surgery. Golf was my life, but earning my degree was a top priority, and I am proud to say while competing for UCLA year-round, I earned my B.A. in history and was named to the UCLA Director’s Honor Roll.

Peter Campbell Golf Pro


After four great years at UCLA and recovering from my hip surgery, I said my version of “hello world” and turned professional. Unlike Tiger Woods, no reporters were at my “hello world” moment. I got to experience a blessed life in my early twenties as I competed around the world as a professional golfer. I played in events on the PGA and Korn Ferry Tour, down to events on the PGA Tour Canada and Latinoamerica Tours. It was a great experience, but hip and back injuries continued to cause issues, and I knew my playing time was limited.

Since my days at UCLA, I was very aware of the stats outlining the financial problems many athletes face upon retirement and saw firsthand the many so-called “advisors” and managers with bad intentions trying to take advantage of athletes. Luckily, during my career, I surrounded myself with great advisors and mentors that had introduced me to my growing passion for finance. Being a professional golfer means that you have to run your own business. I had to learn how to be my own advocate and how to professionally run a business. Chief among these were the many nuances around financial, tax, and contract decisions. 

While slowing down my playing career, I began to work in the golf industry at a performance center and consult for businesses in the golf, sports apparel, and performance technology industries. Once other golfers and athletes started asking me for advice on their situations, I knew right away I wanted to turn these passion side projects into a career as a financial planner.

Peter Campbell chair


Ready to make the career change but unsure what route to take, I took the first step by walking into an advisor’s office near where I lived. I showed up and asked him if I could shadow him to learn about what a career could be like. 

I knew from my past as a golfer that there were two types of advisors; fiduciaries that are required to put a client’s interests above all else, and those that are not. I knew I wanted to start or be a part of a firm that was a true independent fiduciary, and that only answered to their clients and what was best for them.

After working at two other wealth management firms in San Diego, CA, I decided to establish my career at Bull Oak Capital, a firm where I can best provide a world-class financial experience to my clients.

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